RE-USE

November 2023.

Overview

This fictional project focused on introducing reusable and recyclable plastic cups at stadiums, coupled with the development of a mobile application to support and encourage recycling behaviors among attendees.

Research

Conducted user research to understand the behaviors and motivations of event attendances regarding recycling.

Analyzed existing recycling initiatives in venues to identify strengths and areas for improvement.

Design

Developed user personas and journey maps to guide the design process.

Conducted usability testing with potential users to gather feedback and refine the design.

Ensured that the design was accessible, with features like large buttons and clear text for ease of use in crowded, dynamic environments.

Conclusion

The application not only facilitated the use of recyclable plastic cups but also engaged users in meaningful ways, promoting sustainable practices in a fun and interactive manner. This project highlights my skills in UX/UI design, user research, and collaborative development, showcasing my ability to create impactful digital solutions that drive positive change.